"MTV RE:DEFINE Partners with the Dallas Contemporary Museum"

The MTV Staying Alive Foundation, together with the Goss-Michael Foundation and Dallas Contemporary, are pleased to announce MTV RE:DEFINE 2014 – the third annual benefit art exhibition, auction, and gala – to kick off ‘Dallas Arts Week’ on Friday, April 4, 2014 at Dallas Contemporary.

Artist Richard Phillips will serve as music curator for MTV RE:DEFINE 2014, working closely with the organization to develop the performance program and event aesthetic bringing ‘rock and roll’ to Dallas with Brooklyn-based Starred to perform. The evening, co-chaired by Joyce Goss and Kenny Goss with honorary guest Jerry Hall, will benefit the MTV Staying Alive Foundation and Dallas Contemporary featuring a live auction led by auctioneer Alexander Gilkes of Paddle8.

RE:DEFINE is evolving into one of America’s best and unique charity events which supports two important organizations – MTV Staying Alive Foundation and Dallas Contemporary.   The blending of MTV, rock ’n’ roll and contemporary art is pure genius,” said Peter Doroshenko, Executive Director at Dallas Contemporary

The artworks will be on view ahead of the benefit in a 37, 000 square foot public exhibition at Dallas Contemporary co-curated by Peter Doroshenko and The Future Tense, along with an online preview through Paddle8. Advance bidding will be open to buyers at both the exhibition and online beginning March 21, 2014.

Ed Bartlett of The Future Tense said, “We are very excited about working with the Dallas Contemporary to grow the event whilst retaining the reputation for integrity and the good will it has built up in recent years. The benevolence of artists is often overlooked, but without their energy projects like this simply could not exist.”

“The Goss-Michael Foundation is committed to the fight against HIV/AIDS as well as funding for arts education,” said RE:DEFINE Co-Chair Kenny Goss. “Together with MTV Staying Alive Foundation and Dallas Contemporary we can help those that need it most.”

“Since our inaugural event in 2011, RE:DEFINE has tripled in size and fundraising success,” added Joyce Goss. “With our new partnership with Dallas Contemporary, we hope to grow that relationship even further.”

Georgia Arnold, Executive Director of the MTV Staying Alive Foundation said, “we are absolutely thrilled to partner once again with the Goss-Michael Foundation and to embark on a new partnership with Dallas Contemporary to present MTV RE:DEFINE 2014. Since 2011, RE:DEFINE has raised nearly $2 million for the MTV Staying Alive Foundation. I’m looking forward to raising even more this time around so we can expand the number of youth-led HIV-prevention projects we support around the world. I would like to thank each and every artist involved for their generosity in helping us with our mission.”

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